Get To Know The Secret Weapons Of Popular Vloggers

It can be difficult for many content creators on several platforms, such as YouTube and Tik Tok to establish a strong presence and attract a consistent audience.

However, popular vloggers have found success by utilizing specific techniques and tools. This article will explore the secret weapons that have propelled these vloggers to fame.

From advanced filming equipment to efficient editing software, their strategies have taken their content to the next level, making them gain a more significant following on numerous online platforms.

But what are these “secret weapons”?

Popular vloggers and YouTubers have several “secret weapons” that help them create high-quality video content.

But there’s more to creating content than the equipment. Most of it concerns what happens behind the camera’s lens, which plays a massive part in their success.

Let us try and find out what they are made of.

Consistency

Many popular vloggers and YouTubers are known for their consistent posting schedule. By consistently uploading new videos, they can build and maintain their audience.

Engagement

They are known for their ability to engage with their audience and online community. They apply various techniques, such as asking for comments, responding to comments, and creating a sense of community among their followers.

Storytelling

They are all skilled storytellers. They use a combination of visuals, music, and dialogue to create a compelling narrative that keeps their audience engaged and glued to their seats.

Authenticity

They are often seen as relatable, authentic, and genuine. In addition, they are not afraid to share their personal lives and experiences with their audience, which helps to create a sense of trust and connection.

Editing skills

They invest a lot of time and effort into the editing process. They use high-quality editing software and techniques to create polished, professional-looking videos.

Branding

They have a strong sense of branding. They create and generate a specific aesthetic, style, and tone that makes their videos easily recognizable, which makes them stand out from other creators.

Networking

Popular vloggers and YouTubers also tend to build a network of other creators, which allows them to collaborate, cross-promote, and benefit from the audience of other channels.

Adaptability

Popular vloggers and YouTubers are also very adaptive and responsive to changes in the YouTube platform, trends, and their audience’s preferences. As a result, they are constantly experimenting with new styles and formats and adjusting their content.

Vloggers should choose their equipment based on their specific needs and goals for their vlogs. Some important considerations to keep in mind when selecting vlogging equipment include the following:

Camera

A high-quality camera is essential for creating professional-looking vlogs. A DSLR or mirrorless camera with good video capabilities is a great option, or a dedicated vlogging camera with a flip-screen, such as Canon G7X Mark III, Sony ZV-1, etc.

Audio

Good audio quality is just as important as video quality in a vlog. Consider investing in a high-quality microphone, such as a lavalier or shotgun microphone, to ensure that your voice is clear and easy to understand.

Lighting

Proper lighting is crucial for creating well-lit and visually appealing vlogs. A ring light is an excellent option for vlogging as it provides a flattering and consistent light source.

Tripod

A stable tripod is essential for keeping your camera steady during filming and shooting smooth, continuous video.

Editing software

After filming, you’ll need to edit your vlogs to create a polished final product. Many editing software options are available, such as Adobe Premiere Pro, Final Cut Pro, and iMovie, which are great for vlog editing.

Why vlogging gear matters

Many successful YouTubers have attested to the importance of good-quality equipment in creating viral content.

READ: Why Quality Video Editing Service Is A Must Today

Casey Neistat

As a well-known vlogger and filmmaker, Casey has stated that having the right equipment is essential for creating high-quality videos. As a result, he has invested in various high-end cameras, lenses, and audio equipment to help him achieve the desired look and sound for his videos.

Lilly Singh

Lilly Singh, also known as “IISuperwomanII,” is a successful YouTuber, comedian, and actress. She stated that good-quality equipment has helped her create videos with a polished and professional look and feel.

PewDiePie

PewDiePie is one of the most successful YouTubers, with over 100 million subscribers. He has invested in high-quality equipment, such as a professional-grade camera, to help him create the highest-quality videos possible.

Zoella

Zoella is a British YouTuber, vlogger, and author, and she has stated that investing in good equipment is essential for creating polished videos of high quality.

Shane Dawson

Shane Dawson is a YouTuber, filmmaker, and author. He has stated that having good-quality equipment is vital for creating high-quality videos that look professional.

And the list goes on….

Many of these influencers and vloggers share some of their “secrets” online, especially regarding the equipment they use when creating their content.

We scoured through the internet to identify these, but do note that these are not everything they use but are just those they have openly shared through social media, blogs, and other channels.

Here’s what the highest-paid YouTubers shared about their often-used vlogging gear. Again, it’s worth noting that this does not represent ALL of the equipment at their disposal, but rather just the ones they openly share with their audience.

READ: Top 10 Highest-Paid YouTube Stars Earning Millions

Casey Neistat

He is a well-known vlogger and filmmaker and has used various gear throughout his career. Some of the specific equipment he has used includes:

Camera: Casey has used a variety of cameras for his vlogs, including the Canon EOS 70D, Canon 5D Mark III, the Sony A7S II, and the Sony A7R III. He has also used the DJI Mavic 2 Pro drone for aerial footage.

Lens: One of Casey’s favorites is a  Canon EF-S 10-22MM f/3.5-4.5 USM and Canon 24-70mm f/2.8 lens, as it provides a wide range of focal lengths and a fast aperture for low-light situations.

Gimbal: He uses a DJI Ronin-S gimbal to stabilize his camera while moving. This helps to keep the footage stable and smooth.

Audio: Casey uses a Rode VideoMic Pro+ microphone to capture high-quality audio for his vlogs. He also uses a Tascam DR-10L lavalier microphone to record audio when filming with a second person.

Lighting: Casey uses the Aputure AL-M9 Amaran LED light for additional lighting when filming in low-light situations.

Tripod: Casey uses a Manfrotto MT055CXPRO4 055 Aluminium Tripod with a Manfrotto MVH502A Fluid Head to keep the camera steady while filming.

In addition to the above, Casey also uses various editing software such as Final Cut Pro X, Adobe Premiere Pro, and Adobe After Effects to edit his videos. He also uses the DJI Osmo Pocket to stabilize the footage he shoots.

It’s safe to say that Casey uses much different gear, depending on the situation and type of video he’s shooting.

Check out the video from Think Media on the detailed  description of Neistat’s gear.

PewDiePie

PewDiePie (Felix Kjellberg) has used a variety of gear throughout his career. Some specific equipment for his vlogs includes a Canon EOS M50 Mark II and the Sony A6400.

He often uses a Sony 18-135mm f/3.5-5.6 lens, which provides a wide range of focal lengths and a fast aperture for low-light environments, and a Rode VideoMic Pro+ microphone to capture high-quality audio for his vlogs.

In terms of lighting, he uses the Aputure AL-M9 Amaran LED light for additional lighting.

He also uses a Manfrotto MT055CXPRO4 055 Aluminium Tripod with a Manfrotto MVH502A Fluid Head to keep the steady camera while filming.

And finally, he uses Adobe Premiere Pro and Adobe After Effects to edit his videos.

PewDiePie also uses a green screen for certain types of videos. He is known for his gaming videos, so he uses a gaming headset, mouse, keyboard, and a gaming chair.

But just like Neistat, PewDiePie also uses various other equipment and accessories depending on the type of video he’s shooting and other software and apps to edit his videos and create special effects.

Check out his video for more details of his video content setup.

Jake Paul

Jake Paul also uses a variety of cameras for his vlogs, including the Canon EOS R and the Sony A7 III.

Lens: He often uses a Sony 24-70mm f/2.8 G Master lens for his vlogs, as it provides a wide range of focal lengths and a fast aperture in low light.

Audio: Jake Paul uses a Rode VideoMic Pro+ microphone to capture high-quality audio for his vlogs.

He also uses the Aputure AL-M9 Amaran LED light for additional lighting when filming.

Software: Jake Paul uses Adobe Premiere Pro and Adobe After Effects to edit his videos.

He also uses a green screen and a drone for certain types of videos.

Check out what Jake Paul uses according to X7 Albert Films:

Markiplier

Markiplier (Mark Fischbach) is a well-known YouTuber and vlogger known for his gaming videos and commentary. He has used a variety of gear throughout his career. Some of the specific equipment he has used include:

Camera: Markiplier has used a variety of cameras for his vlogs, including the Canon EOS R and the Sony A7 III.

Lens: Markiplier often uses a Canon 24-70mm f/2.8 lens for his vlogs, as it provides a wide range of focal lengths and a fast aperture for low-light situations.

Audio: Markiplier uses a Rode Procaster microphone and a Rode PSA1 Swivel Mount Studio Microphone Boom Arm to capture high-quality audio for his vlogs.

Lighting: Markiplier uses the Neewer 660 LED Video Light to provide additional lighting when filming in low-light situations.

Software: Markiplier uses Adobe Premiere Pro and Adobe After Effects to edit his videos.

Markiplier also uses various other equipment and accessories depending on the type of video he’s shooting and other software and apps to edit his videos and create special effects. Markiplier also uses a gaming headset, a gaming mouse, a keyboard, and a gaming chair for his gaming videos.

It’s worth mentioning that the gear Markiplier uses may change over time and depend on the type of video he’s creating.

Here’s one of the videos showcasing one of his studio setup.

Rhett and Link

Rhett and Link, also known as Rhett McLaughlin and Charles Lincoln “Link” Neal, are well-known YouTubers and vloggers for their comedic skits and show “Good Mythical Morning.” They have used a variety of gear throughout their career. Some of the specific equipment they have used include:

Camera: Rhett and Link have used a variety of cameras for their vlogs, including the Canon EOS R and the Sony A7S II.

Lens: Rhett and Link often use a Canon 24-70mm f/2.8 lens for their vlogs, as it provides a wide range of focal lengths and a fast aperture for low-light situations.

Audio: Rhett and Link use a Shure SM7B microphone to capture high-quality audio for their vlogs.

Lighting: Rhett and Link use a combination of natural light and Aputure 120D II LED lights to provide additional lighting when filming in low-light situations.

Software: Rhett and Link use Adobe Premiere Pro and Adobe After Effects to edit their videos.

In addition to the above, Rhett and Link use various other equipment and accessories depending on the type of video they’re shooting. They also employ multiple other software and apps to edit their videos and create special effects. They also use a green screen for certain types of videos.

It’s worth mentioning that the gear Rhett and Link use may change over time and depend on the type of video they’re creating.

Unspeakable

Unspeakable (Nathan Barnatt) is known for his Minecraft and gaming videos. He has used a variety of gear throughout his career. Some of the equipment he has used include:

Camera: Canon EOS R and the Sony A6400.

Lens: Sony 18-135mm f/3.5-5.6 lens

Audio: Rode VideoMic Pro+ microphone

Lighting: Aputure AL-M9 Amaran LED light

Tripod: Manfrotto MT055CXPRO4 055 Aluminium Tripod with a Manfrotto MVH502A Fluid Head

Software: Adobe Premiere Pro and Adobe After Effects

Unspeakable also uses other equipment and accessories depending on which type of video he’s shooting. He also uses various software and apps, a gaming headset, mouse, keyboard, and gaming chair for his gaming videos.

Like Nastya

Like Nastya, also known as Anastasia Radzinskaya, is a well-known Russian YouTube vlogger and social media influencer for her family vlogs and videos featuring her children.

She has used a variety of gear throughout her career, which includes:

Camera: Canon EOS R, and the Sony A7 III.

Lens: Sony 24-70mm f/2.8 G Master lens

Audio: Rode VideoMic Pro+ microphone

Lighting: Aputure AL-M9 Amaran LED in low light situations.

Software: Adobe Premiere Pro and Adobe After Effects to edit videos.

Ryan Kaji

Ryan Kaji of Ryan’s World is a well-known child YouTuber, vlogger, and social media influencer, known for his family vlogs and videos featuring him and his family, toys unboxing, and reviews.

Some of the specific equipment that he has used include:

Camera: Canon EOS M50 Mark II and the Sony A6400.

Lens: Canon EF-M 15-45mm f/3.5-6.3 IS STM lens

Audio: Rode VideoMic Pro+ microphone

Tripod: Ryan Kaji uses a Manfrotto MT055CXPRO4 055 Aluminium Tripod with a Manfrotto MVH502A Fluid Head to keep the steady camera while filming.

Software: Adobe Premiere Pro and Adobe After Effects to edit his videos.

Dude Perfect

Dude Perfect is known for its trick shots and stunts. They have used a variety of gear throughout their career.

Their equipment includes:

Camera: Dude Perfect has used a variety of cameras for their vlogs, including the Canon EOS R, and the Sony A7S II.

Lens: Dude Perfect often uses a Canon 24-70mm f/2.8 lens for their vlogs, as it provides a wide range of focal lengths and a fast aperture for low-light situations.

Audio: Dude Perfect use a Sennheiser MKE 600 microphone to capture high-quality audio for their vlogs.

Lighting: Dude Perfect uses the Aputure AL-M9 Amaran LED light for additional lighting when filming.

Tripod: Dude Perfect uses a Manfrotto MT055CXPRO4 055 Aluminium Tripod with a Manfrotto MVH502A Fluid Head to keep the steady camera while filming.

Software: Dude Perfect uses Adobe Premiere Pro, and Adobe After Effects to edit their videos.

They also use equipment like stabilizers, sliders, and jibs to make their videos look more professional.

Preston Arsement

Preston Arsement of PrestonPlayz, is popular on Youtube for his gaming videos and commentaries. His gear includes:

Camera: Canon EOS R and the Sony A7 III.

Lens: Canon 24-70mm f/2.8 lens for his vlogs

Audio: Rode Procaster microphone and a Rode PSA1 Swivel Mount Studio Microphone Boom Arm

Lighting: Aputure AL-M9 Amaran LED light for additional lighting when filming in low-light situations.

Tripod: Preston Arsement uses a Manfrotto MT055CXPRO4 055 Aluminium Tripod with a Manfrotto MVH502A Fluid Head to keep the camera steady while filming.

Software: Adobe Premiere Pro and Adobe After Effects to edit his videos.

Conclusion

Vlogging gear is a crucial aspect of creating high-quality videos. A good camera, lens, audio equipment, lighting, and tripod are all vital considerations when choosing your equipment.

Additionally, as a vlogger, it’s crucial to invest in a microphone, a good quality LED light, and a stable tripod to ensure high-quality videos.

Remember to research and compare different brands and models to find the best equipment for your specific needs.

Also, optimizing your vlogs with good SEO practices is crucial, keeping in mind that the right equipment can help make your vlogs stand out and attract more viewers.

Want to learn more about vlogging and the gear you need to get started? Check out our other blog articles and resources.