Why are vertical videos becoming so popular? Is it because more people are using their phones to watch content, or because vertical videos are easier to interact with? Today, vertical videos are the go-to format for mobile-focused platforms like Instagram, TikTok, and even YouTube. Since most people now watch videos on their smartphones, vertical video fits the screen perfectly, making it easier to keep viewers interested, and no need to rotate video online. This format helps content creators stay connected with their audience and attract new followers or customers without missing out.
If you’re a content creator, marketer, or business owner, turning your videos and video clips into vertical formats can help your content do better on different platforms. The real question isn’t if you should switch to vertical videos—it’s how well you can make the change. In this article, we’ll talk about why vertical video converters are important, which tools are best for editing vertical videos, and how they can help you make content that works perfectly on platforms like YouTube. We’ll also look at popular editing apps and compare how they handle vertical video formats. Whether you’re looking to reach more people, get more engagement, or stay on top of trends, this guide will give you the right tools to succeed.
What is a Vertical Video Converter?
A vertical video converter is an essential tool for modern content creators, allowing you to transform your horizontal videos into vertical formats and vice versa. This capability is particularly valuable for social media platforms, where vertical videos have become the norm. With a vertical video converter, you can effortlessly rotate your videos to fit the desired orientation, ensuring your content is perfectly optimized for platforms like Instagram, TikTok, and YouTube. This tool not only simplifies the video creation process but also helps you stay ahead in the ever-evolving digital landscape.
Benefits of Using a Vertical Video Converter
Using a vertical video converter offers numerous benefits that can significantly enhance your content strategy. Firstly, it allows you to optimize your videos for various social media platforms, ensuring they fit the preferred vertical format. This optimization can lead to increased engagement and a broader audience reach. Additionally, a vertical video converter enables you to repurpose your existing content, saving you time and effort in creating new videos from scratch. Even if you lack advanced video editing skills, these tools make it easy to produce professional-looking vertical videos that stand out on platforms like Instagram, TikTok, and YouTube.
Popular Vertical Video Converters
Here are some popular vertical video converters, along with a comparison of their features and strengths. This capability is particularly valuable for social media platforms, where vertical videos have become the norm, and a video rotation tool can help you achieve the perfect orientation.
InShot
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Features:
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InShot is a super easy app that offers a wide range of video editing tools. It allows users to easily rotate a video and convert horizontal orientation videos into vertical formats, or portrait to landscape orientation, perfect for platforms like Instagram Stories or TikTok video clips.
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You can crop, add music, apply filters, and adjust video speed and other elements.
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Strengths:
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It offers features like aspect ratio changes, essential for converting videos to vertical formats.
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Limitations:
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The free version includes watermarks, and some additional features are locked behind a paywall.
Best For: Quick, straightforward vertical video edits and conversions with basic effects and easy to upload.
iMovie
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Features:
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iMovie provides advanced editing features, making it ideal for creating polished vertical videos and saving the rotated video in various formats. It allows users to rotate, crop, and apply transitions, audio edits, and effects for a more professional finish. This is the best vertical video editor iphone.
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Strengths:
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iMovie seamlessly integrates with Apple devices, offering free, high-quality video editing for iOS and macOS users who want professional-looking vertical content.
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Limitations:
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Limited to Apple devices.
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Slight learning curve for beginners.
Best For: Apple users who want higher-quality vertical videos for platforms like Instagram or YouTube Shorts.
CapCut
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Features:
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CapCut, created by ByteDance, is tailored for vertical video creators with advanced features like keyframe animation, green screen effects, and an extensive library of templates, filters, add subtitles and music. It also allows easy adjustment of aspect ratios and formats to suit different platforms.
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Strengths:
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It’s completely free with no watermarks, unlike many other apps.
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Tons of built-in tools for content creators, especially TikTok users.
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Limitations:
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Requires some time to fully understand all features for more complex edits.
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Best For: TikTok users and creators looking for advanced editing features for vertical videos without paying for premium apps.
Adobe Premiere Rush
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Features:
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Premiere Rush is a streamlined version of Adobe Premiere Pro, built for fast and simple video editing with automatic aspect ratio adjustments for vertical formats. It offers multi-track editing, customizable templates, and syncs across devices, allowing users to convert any video into vertical format easily.
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Strengths:
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Cloud-based, allowing editing across multiple devices; High-quality video output with pro-level tools.
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Limitations:
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Monthly subscription required for full access; more complex compared to simpler converters.
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Best For Creators looking for professional-quality vertical video conversion with Adobe’s trusted editing features.
Clideo Video Converter
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Features:
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Clideo is an online video rotator that allows you to convert videos to different formats, including vertical.
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Users can crop and rotate videos to fit vertical formats like 9:16.
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It’s easy to use, requires no download, and works on any device with an internet connection.
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Strengths:
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No installation needed; can be accessed from any browser.
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Supports a wide variety of video creation process.
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Limitations:
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Limited features compared to dedicated video editing apps.
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Free version has file size limits and watermarks.
Best For: Quick and easy vertical video conversion without downloading software.
Filmora
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Features:
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Filmora provides a wide range of editing features, including the ability to convert videos into vertical video orientation.
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Offers presets for vertical videos (9:16), social media templates, and advanced video editing tools.
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Strengths:
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Affordable with a range of professional editing tools.
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Templates designed specifically for social media platforms.
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Limitations:
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Watermark in the free version.
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Slight learning curve for new users.
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Best For: Creators looking for a balance between advanced editing features and ease of use.
Each of these converters has its strengths depending on your needs, whether you’re a beginner, a social media influencer, or a professional content creator.
Why Vertical Video Matters for Social Media Platforms
Vertical videos are no longer just a trend; they are essential for any content creator looking to reach mobile audiences. The rise of platforms like Instagram Reels, TikTok, and YouTube Shorts has made vertical video the preferred format for quick, engaging content. YouTube, traditionally known for its landscape video format, has adapted to this shift by supporting vertical videos on both the main platform and through YouTube Shorts. Uploading vertical videos on YouTube ensures that your content is optimized for mobile viewing, helping you reach a larger audience without the need to rotate the video sideways.
Converting Vertical Videos for YouTube
While YouTube is known for its horizontal, long-form content, vertical videos are gaining traction, particularly through YouTube Shorts. These short, vertical videos are designed for mobile users and have become a popular way for creators to share quick, engaging content. However, if you already have landscape videos, converting them into vertical formats can help you tap into this growing trend of video quality.
Landscape Videos Into Vertical Orientation
Converting landscape videos into vertical formats can be a challenge, but with the right tools, it’s a simple process. Using a vertical video converter allows you to repurpose your existing content for vertical platforms without having to reshoot. Whether it’s a promo video for your brand or a personal vlog, converting your videos can give them new life and expand your reach on mobile-driven platforms with a perfectly rotated video.
Choosing the Best Vertical Video Editing Tools
When choosing the best vertical video editor, it’s important to match the tool to your needs. iMovie is a great free option for iPhone users seeking basic editing, while InShot offers more control over aspect ratios and social media-specific features. For advanced editing, CapCut provides a wide array of tools and effects for creating professional-quality vertical videos.
Each of these apps provides unique features tailored to different types of creators. Whether you’re a social media influencer, a business owner, or just someone who enjoys making videos, choosing the right vertical video editor can make a huge difference in the quality and performance of your content.
Elevate Your Vertical Videos
Creating high-quality vertical videos is essential, but professional editing can make a big difference. Vidpros offers expert video editing services to help brands, influencers, and creators ensure their vertical content looks polished. Their experienced editors specialize in optimizing videos for platforms like YouTube, Instagram, and TikTok.
Don’t let your raw footage go to waste—let Vidpros help you turn it into engaging, high-quality videos that capture attention and boost engagement. Try Vidpros today and see the difference professional editing can make for your content!
