The 14 Secret Habits of Successful Content Creators

Content creators often experience mental block or get stressed thinking and developing new content. So how can they avoid this and stay on top of their game? Here is a list of content creators’ successful habits and coping mechanisms to make them succeed at what they do.

There’s no doubt that creating relevant, quality content can help companies increase their search engines’ visibility

But it’s not just about being a content creator that makes the difference between a lacklustre and amazing video content that can go viral  it matters not whether it was done by yourself or a product of a video editing service.

Successful content creators have certain behaviors that enable them to take advantage of the opportunities presented by content marketing. 

Furthermore, it enhances brand messaging, builds customer relationships, and increases lead generation by driving referrals and social traffic.

More than 70% of companies plan to increase their content marketing budgets this year, according to the State of Content Marketing 2022 Global Report.

In this respect, content creators certainly have a lot to gain. However, while it’s a relatively stress-free job (apart from chasing deadlines), there’s one thing everyone hates: that sudden hiccup when you get writer’s block or feel like you’ve run out of content ideas!

But here’s the secret. It’s never about quick fixes!

There are just no shortcuts. It would be best if you establish habits for your writing instead of trying to find quick fixes by replicating the best practices of successful content creators in the business.

Compelling and viral content ideas don’t just appear out of the blue or with a snap of your finger (although it would be convenient to have one). It would be best if you had effective habits to hold your ground and keep you focused on your content creation activities.

It doesn’t matter if you’re a freelance content creator looking to connect your clients with their target audience. 

But, if you’re an influencer always preparing the next high-performing post, we’ve just put together a cheat sheet for you.

Discover what successful content creators do to improve their skills. It could be the inspiration you need.

Influential content creators follow these 14 “secret” habits to execute successful content marketing campaigns:

Keep a regular schedule.

The thing is, this is what you do day in and day out! 

Of course, this is true, but have you considered how often you exercise your creative muscles?

Many successful content creators produce materials regularly and consistently. Some do vlogs, some do not, but all of them put in the time to let their creative juices flow daily and constantly.

When you create content regularly, you’ll be able to identify when you’re most efficient at producing explicit, concise content materials so that you can sustain your momentum and do so without fail. 

For example, are you an early morning riser who can create content like a boss while everyone’s still slumped over their coffee cups? Or, does your creativity peak in the afternoon or evening?

Identifying those crucial “golden hours” of mind and thought clarity will set you up for successful content creation.

Consistency with brand messaging.

Most importantly, maintaining a consistent brand message and tone strengthens a product’s competitive differentiation and supports the overall brand. In addition to building trust and reinforcing the belief that positive interactions are repeatable, brand compliance also helps customers have a solid omnichannel experience.

Ensure that your content marketing assets have a consistent message, tone, and design.

Customers first before products.

Providing relevant, valuable information that pertains to the buyer’s needs or answering specific questions makes excellent content. 

Depending on the buyer’s journey, customers and audiences will have different needs, questions, and requirements. 

To develop successful content ideas, content creators must focus on the customer journey and create different types of content, such as blogs, content offers, and email newsletters.

Customize your delivery the right way.

Almost all available distribution channels, such as social media, email, advertisements, etc., require different messaging and design tactics. 

For instance, in social media marketing, the audience is most likely to expect professional development content on LinkedIn, but visual content on YouTube and Instagram is more likely to be expected. 

Successful content creators can adjust their work based on viewers’ expectations for different mediums.

Review analytics regularly.

Data analytics must continuously be monitored for fresh, relevant, engaging content.

This is the best way to measure what works and what does not. 

Continue creating content around similar topics and types based on which topics and types perform the most effective with your audience. You can also see which content isn’t resonating with your audience and optimize it to increase engagement by doing this.

Content that is fresh, long-form, and relevant to readers’ interests is more likely to rank well in Google’s search results, attracting them to subscribe, browse, or return to the site.

Manage content and campaigns effectively.

According to research compelling content blends creativity with efficiency. In content creation, 88% of top performers value creativity and craft, while 70% have excellent or very proficient project management skills.

At this stage, planning and executing your content delivery is key to the success of your content such as finding the right times to publish and finding out when your audience engages and reacts most to your posted content so you can interact better with them.

But let’s face it, managing your content distribution channels require time and effort. If you do not have the luxury of both, a more realistic approach would be to take advantage of automating your marketing by subscribing to content and marketing delivery platforms to make your faster, easier and less stressful.

Distribution management platforms are often used to manage the sheer volume of daily content and increase efficiency. Content creators can locate, share, collaborate, and distribute their content across multiple business locations by integrating their digital assets into one platform.

Curiosity is key.

Are you aware of what is going on around you? Are you constantly reading and expanding your knowledge of current affairs? Does it make people’s lives easier?

Like it or not, information that answers these questions is monitored regularly by successful content creators from online resources such as:

Stream podcasts

Blogs and websites related to their niche 

News and updates (even if it’s just the highlights)

Emerging and disruptive technologies and practices

These provide curious content creators with the advantage of gaining knowledge about a particular subject, enabling them to create content in a more authoritative and reliable manner.

Take the time to feed your curiosity, even if your day is packed with writing or recording.

Make it a goal to watch videos on YouTube regularly regarding tips on how to work on a specific platform or content delivery tips. 

If you’re a digital marketer, subscribe to newsletters on digital marketing or content marketing specialists. By doing so, you’ll receive the latest tips and updates that go directly to your inbox.

Stay updated.

As digital marketing evolves and new content formats emerge, content creators must stay up-to-date with the latest marketing trends.

Content creators on social media must stay on top of the types of content-making waves in marketing to stay competitive. It’s important not to look like you’re simply riding on your competitors’ success if they beat you with a new content trend.

Get in the habit of:

Finding out what’s new in digital marketing on websites

Identifying features that you may want to use and make notes about them

Make your social posts stand out with the latest trends and technologies

It is important to remember that a successful content creator is always looking for opportunities to learn more, do more, and know more

They are constantly curious (remember that point above), and they never stop growing.

Measure performance.

The most successful content creators are always aware that they must achieve specific results with their content.

Here’s why:

Growing a following might be a goal for a blog or video content creator

Lead generation and sales funnel management are critical responsibilities of digital marketers

Increasing reach and engagement might be a goal for an influencer

Boosting sales is the goal of an eCommerce content developer

Do you notice that no two content creators have the same goals in mind? Their content can be geared towards business opportunities, or it can be linked to business goals. 

Therefore, you need to know your KPIs and understand how to measure them if you want to be the most effective content creator in your niche.

Share your work.

Wait, your initial reaction may be that we’re suggesting you plagiarize content! That’s not our point.

You don’t have to worry, because it makes sense when you share content from other sites, especially in social media, where you can provide insights of your own that can add credibility to your content. 

For example, if you’re writing social media posts for an architectural niche and let’s say you see a stunning post about a retro kitchen remodel and believe your followers will love it. 

You can share it, tag it, and comment about how much you admire it. Your fellow content creator will surely appreciate the exposure and perhaps even reciprocate in the future. Make sure that you ask permission first just to be sure, and credit is given where it is due.

Sell yourself.

Your unique selling point is what makes you credible and authentic when it comes to creating your content.

The fact is that you have expertise that others might not have, whether you know how to create wood sculptures or bake out-of-this-world cakes and pastries. 

It doesn’t matter if you’re trying to convince a potential employer to hire you or attracting clients for your business, make your key strengths shine and share them for the world to see and enjoy.

Always document.

As you begin to see which among your content pieces perform or not, it is important that you take note by documenting it so you can get a better picture of how to refine your focus on those that matter most.

This will help you develop more targeted and focused content marketing strategies as you go along.

Networking for professional development.

Almost all successful content creators will tell you that a lot of their success is due to their mentors, supporters, and network. They learn from the best and take their advice to heart. They observe their success factors, take notes and apply it.

Find your tribe and allow them to inspire your writing or content creation journey, whether you start with your immediate circle, social media groups or professional network.

Always review before posting.

Writers often sigh with relief after finishing a piece only to get a downright critical review right away. Experienced content creators know that there is more to writing than just finishing a sentence.

Always check for spelling errors, essential and basic grammar, readability, avoid plagiarism, observing copyrights, and the relevance of social media hashtags being used.

The list goes on and on.

Regarding video content, it is always prudent and critical to ensuring that the final product is spotless and pristine

There are probably going to be some errors in your work, so you should post or publish something as close to “perfect” and “well-done” as possible.

Besides checking your spelling and reviewing your video content, the final pieces must be thoroughly reviewed. Be sure to use apps like Grammarly to check your content for errors and keep an eye out for any mistakes you can easily see before releasing it for the world to see, be it trivial or not.

It is worth investing in a video editing service such as Vidpros to get the work done for you when in doubt. This will save you a lot of trouble getting it done right. 

The more effort you put in, the more credible you will be seen as a video content creator or writer.

The path to becoming a successful content creator is set if you strive to create quality content regularly and consistently and incorporate essential habits to curate quality content.

For inspiration, consider the habits we’ve mentioned above. Be the writing and content pro you were meant to be; always go the extra mile to delight your target audience.

Table of Contents

alt="image of a married couple which is relevant to the title of the article on how to edit wedding videos"
Video editing services
Richard Chiu

How To Edit: Amazing Quality Wedding Videos

The best wedding videos are a special and unique form of video content that captures one of the most important and emotional days in a couple’s life. An experienced editor should edit them to reflect the day’s joy and love while highlighting unique details and memorable moments. However, creating a truly fantastic wedding video takes more than just technical skill and experience, it also requires a deep understanding of the emotions, personalities, and styles of the couple. For many couples, their wedding day is one of their most important and emotional days. However, creating a truly fantastic wedding video that

Read More »
alt="alex hormozi becomes the spotlight in the blog title design with texts of the title based on the Hormozi-style format"
Content creation
Richard Chiu

Learn the Secrets of Alex Hormozi-Style Video Captions

Creating captions for your videos is a great way to make them more accessible to a broader audience, and it can also boost your search engine optimization (SEO) efforts. But if you’re new to captioning, the process can seem overwhelming. But ask yourself, do you need help creating captions for your videos? Do you want to make your videos more accessible to a broader audience and boost your SEO efforts? What’s more, creating captions for your videos can be daunting, especially if you’re new to the process. You may need help figuring out where to start or how to format

Read More »
alt="a complete set of video equipment and accessories serving as the backdrop for the title image of the blog article"
Content creation
Richard Chiu

Get To Know The Secret Weapons Of Popular Vloggers

It can be difficult for many content creators on several platforms, such as YouTube and Tik Tok to establish a strong presence and attract a consistent audience. However, popular vloggers have found success by utilizing specific techniques and tools. This article will explore the secret weapons that have propelled these vloggers to fame. From advanced filming equipment to efficient editing software, their strategies have taken their content to the next level, making them gain a more significant following on numerous online platforms. But what are these “secret weapons”? Popular vloggers and YouTubers have several “secret weapons” that help them create

Read More »
alt="image of the blogger creating video content as the backdrop of the title design of the blog article"
Social media
Richard Chiu

The Untold Benefits of Becoming A Vlogger Today

Are you considering becoming a vlogger but need to know if it’s the right move for you? Vlogging, or video blogging, has become increasingly popular in recent years, and for a good reason. It can be a fun and creative outlet, but there are also many untold benefits to becoming a vlogger today. Firstly, many people need to be made aware of the potential benefits of vlogging. Many individuals need to take advantage of the opportunities that vlogging can provide, such as building a personal brand, improving communication skills, gaining a sense of community, earning an income, and promoting personal

Read More »
Digital marketing
Richard Chiu

Top 10 Benefits of Using Video Editing Software for Marketing

Using videos for marketing is a no-brainer. It’s one thing to be aware of the importance of videos in today’s information and entertainment-hungry audience. It’s another to ensure that they get what they want. The online sphere is inundated with videos from personal vloggers to big brands and corporations, but people still can’t seem to have enough, and the demand for video content still grows more and more each day. Here’s what we see; According to a survey by Wyzowl in 2020, 84% of businesses use video as a marketing tool, up from 81% in 2019. A study by Cisco

Read More »
alt="male vlogger creating content using a smartphone and later enhance AI capabilities to boost and improve content"
Digital marketing
Richard Chiu

Transforming the Digital Landscape: AI-Driven Blog to Vlog Solutions

The way we consume and develop content is constantly evolving in today’s digital landscape, from writing blog articles to creating a video blog. One of the most groundbreaking and exciting developments in this arena is the rise of AI-powered blog to vlog software. From blog to vlog: making video editing future-ready This cutting-edge technology is revolutionizing how bloggers, marketers, and businesses create and distribute video content – all by automating the process of converting written blog posts into engaging videos in ways we could never have thought possible just several years back. Let’s go together through this article to explore

Read More »

 Developing your content delivery strategies is critical. Reach out to us and we can help you get started.

Need help with video editing?

Vidpros can help with our vetted on demand team. Want to know more?