Video content dominates 82% of internet traffic, making adapting your videos for a global audience crucial. To resonate with viewers worldwide, you need specific tools and services to master video localization, which goes beyond mere language translation. An effective animated video can transcend language barriers and adapt to cultural nuances, making it a valuable asset for global communication. Incorporating cultural references is essential to ensure the video’s message is culturally relevant and engaging for specific audiences.
If you need more time to adapt your content for international markets, we’ve researched for you. This guide examines five leading companies revolutionizing video localization, ranked by their technologies, services, pricing, and customer satisfaction. We’ll explore how these industry leaders can help you tap into non-English speaking markets and maximize your video content’s global impact.
A deep dive into the top 5 localization services companies
Speechify
Speechify is a TTS software that has branched into video localization with AI dubbing. The platform has a full suite of tools to make content more accessible and create content across multiple languages.
Pros and features:
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AI translation and dubbing in 20+ languages.
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Voice cloning to keep your Voice across languages.
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Customizable listening experience with speed and voice options.
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Works with mobile, desktop, and browser extension.
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Optical Character Recognition (OCR) for printed text.
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Supports various file formats and YouTube URL inputs.
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Compared to Speechify, Rask AI offers advanced content localization benefits, making it a strong alternative for global reach.
Cons of Speechify:
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Limited subtitle hours in lower tiers
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Some features only in higher tiers
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TTS-focused so some video-specific features limited
Pricing: Speechify has a tiered pricing structure:
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Free plan
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Basic $24.00 per month/user
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Professional $32.08 per month/user
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Enterprise custom pricing
Each plan has more features and capabilities for different localization needs.
Speechify’s TTS has been used by students, professionals, and individuals with reading disabilities. They are expanding into AI dubbing, so there must be growing use in video content.
Camb.ai
Camb.ai is an AI tool for video dubbing and voice translation. High-quality, colloquial translations in over 140 languages preserve the original voice tone and emotional nuances.
Pros and features:
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Camb.ai excels in localizing video content, ensuring voice preservation technology to maintain emotional undertones.
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140+ languages, including rare dialects.
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User-friendly interface for dubbing.
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Cost-effective automation of localization.
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Proprietary MARS and BOLI AI models for voice emulation and translation.
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Realtime dubbing with DubStream.
Cons of Camb.ai:
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Pricing is not available on the website.
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It may require more processing power for real-time dubbing.
Pricing: Camb.ai has free and paid plans. For exact and up-to-date pricing, visit the Camb.ai website.
Case Study:
Camb.ai worked with Major League Soccer to create the world’s first multilingual live soccer stream using AI dubbing. This game changer for real-time translation and dubbing for live events opens up new possibilities for global sports broadcasting.
Dubdub.ai
Dubdub.ai is an AI dubbing and voiceover platform that promises faster, more profitable, and “magical” results for content creators and businesses looking to go global.
Pros and features:
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40+ languages
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Context-aware translations for better accuracy
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Fast turnaround times for dubbed content
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Team collaboration features
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Supports various input formats
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AI dubbing editor for high-quality, synced results
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Emphasizes multimedia localization to create content that resonates with diverse audiences
Cons of Dubdub.ai:
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Free plan limited to 10-minute file length and lower quality output
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Watermark on free plan outputs
Pricing: Dubdub.ai has a tiered pricing structure:
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Starter: Free (limited)
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Professional: $10/mo
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Enterprise: Custom pricing
Each plan has more features and capabilities for different dubbing needs.
Dubdub.ai claims their service can increase watch time by 10x, revenue by 300%, and video dubbing time by 80%. These are significant benefits for content creators and businesses using their platform.
Hei.io
Hei.io is an all-in-one video editor tool for AI dubbing, subtitling, and voiceover. It helps content creators and in-house teams to edit videos faster and better by localizing video content efficiently.
Pros and features:
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140+ languages with 440+ AI voices.
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Voice cloning to preserve the original Voice.
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Auto-generated captions and subtitles.
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Translated AI voiceovers.
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Subtitling and dubbing in one platform.
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User-friendly interface for editing and exporting.
Cons of Hei.io:
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The lip sync feature is not available yet.
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Higher-tier plans may be expensive for individual creators.
Pricing: Hei.io has a tiered pricing structure (50% off currently):
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Basic: $33/mo (billed annually)
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Pro: $89/mo (billed annually)
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Business: $379/mo (billed annually)
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Enterprise: Custom pricing
Each plan has more features and minutes of dubbing/voiceover per year.
Case Study:
Milan from Casinolove Kft. said Hei.io has simplified their YouTube video localization process. Hei.io’s high-quality translations and Text-to-Speech have enabled Casinolove to reach a global, multilingual audience and grow its global presence.
VideoDub.io
VideoDub.io is an AI-powered video translation and voiceover solution for all content creators, specializing in localizing video content to target new markets.
Pros and features:
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AI transcription for better accuracy.
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Fast translation for multiple languages.
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High-quality, natural-sounding AI voiceovers.
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Pay-per-use pricing.
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29 languages.
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YouTube video translation feature.
Cons of VideoDub.io:
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Only 29 languages compared to some competitors.
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No voice cloning feature.
Pricing: VideoDub.io is pay as you go:
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Translated Voice Over $0.75/min.
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Subtitles Generator: Free
You pay only for what you need.
VideoDub.io mention it’s suitable for educators, content creators, businesses, and travel vloggers. The pay-per-use model is perfect for testing video localization without committing to a subscription.
Comparison of localization types to localize videos
Localizing video content is a crucial aspect of targeting new markets, especially in today’s globalized world. It involves adapting content to meet the cultural, linguistic, and societal norms of a specific target audience. Effective video localization goes beyond word-for-word translation, requiring adaptations to cultural nuances, humor, and societal norms.
There are different types of localization, each with its own set of challenges and benefits. For instance, while some content may only need minor adjustments, other content might require a complete overhaul to resonate with the local audience. Optimizing localized content for search engines can significantly enhance SEO rankings and improve visibility across different regions.
Capping off
Video localization is changing fast thanks to improvements in AI. Each company we’ve examined offers unique strengths, from Speechify and Camb.ai’s comprehensive approach to Dubdub.ai context-aware translations, Hei.io’s user-friendly platform, and VideoDub.io’s pay per use pricing.
As global content demand grows, these AI-driven solutions will become increasingly crucial, offering speed and cost-effectiveness while benefiting from human oversight for cultural nuance to better connect with the target audience. The future of video localization is promising, with technology poised to break down language barriers and open new possibilities for global communication.
For content creators and businesses aiming to expand globally, now is the time to explore these innovative solutions and connect with diverse audiences worldwide. Localizing video content is essential in this endeavor, as it ensures that messages resonate across different cultures and languages.