Vertical videos are rapidly gaining popularity online, particularly due to their optimal fit for mobile devices. They offer an engaging viewing experience on apps such as YouTube Shorts and Instagram Stories. To create vertical videos, it’s essential to utilize specialized editing tools designed for this format, offering features like templates, text and audio additions, and quick export options.
In this article, you’ll learn about the best practices for editing, discover helpful tools, and understand how vertical videos can enhance your online presence.
The Rise of Vertical Videos
Vertical videos are popular because people use phones a lot. Creating a video vertical is essential for effective content presentation, and apps like YouTube and Instagram have made it easy to watch vertical videos.
How To Make Good Vertical Videos
You need to know the right size for each app to make good vertical videos. Uploading and editing a video file is straightforward, with various supported file formats making it easy to manipulate and rotate the video. For example, YouTube videos should be 9:16, perfect for phones. Instagram vertical video dimensions can be 9:16 or 4:5, depending on what you’re making. Stories and IGTV videos are 9:16, but regular posts are 4:5.
Choosing the Right Online Vertical Video Editor
During the surge in demand for vertical videos, multiple online video editors sprout up having different distinct characteristics for this format. A versatile video rotation tool is essential for compatibility with a wide range of popular video formats, including MP4, MOV, WMV, VOB, and AVI. Let’s take a look at some of the top online vertical video editors and compare their offerings.
InVideo
InVideo is a powerful video editing app that simplifies the process of creating engaging video clips. With its extensive library of vertical video templates optimized for platforms like Facebook Stories and Instagram Reels, InVideo is ideal for social media content. Its user-friendly interface and intuitive features empower you to effortlessly add text, music, and images to your video clips. Additionally, InVideo’s collaborative capabilities allow you to work seamlessly with others on your video editing projects.
Canva
While Canva is primarily known as a graphic design tool, it also offers robust video editing capabilities, including options for creating vertical videos. Users can create professional-looking vertical videos quickly and easily, without needing advanced video editing skills or any software installation. Canva supports a variety of aspect ratios, including the 9:16 format required for YouTube vertical videos and Instagram Stories.
Kapwing
Kapwing is another online video editor that has gained popularity among content creators. Known for its simplicity and speed, Kapwing offers a range of tools specifically designed for editing vertical videos. Users can easily rotate videos, crop, and enhance them directly in their web browser or through a mobile app. The platform supports the 9:16 aspect ratio, making it ideal for creating content for YouTube Shorts and Instagram Stories.
VEED.IO
This online video editor provides a variety of tools for creating and editing vertical videos, including trimming, adding text, and applying effects. It allows users to easily edit and optimize their content through video online services specifically designed for resizing videos.
Typito
A dedicated vertical video editor, Typito offers a simple interface and a focus on creating videos optimized for social media platforms. It allows users to easily create vertical videos online, providing a straightforward, three-step process to upload, edit, and download their videos.
Animoto
Animoto is another popular choice for creating vertical videos, with a variety of templates and customization options. Additionally, an online video rotator is a versatile tool that allows users to convert videos to various formats and correct their orientation easily.
How Can Vertical Videos Boost Your Online Engagement?
Vertical videos are taking over online platforms, offering a new way to connect with audiences. They’re perfect for mobile screens and can boost engagement on YouTube Shorts and Instagram Stories. Additionally, learning how to rotate a video can enhance your editing process, allowing you to create unique perspectives and improve the overall quality of your content.
Here are some ways they can boost your online presence:
Increased Engagement
Vertical videos align with the natural orientation of smartphones, making them more engaging to watch. Adjusting the video’s orientation, such as rotating a video sideways, can be done quickly and efficiently, enhancing the editing process. When viewed in full-screen mode, vertical videos dominate the screen, providing a more immersive experience.
Better Visibility on Social Media
Platforms like Instagram, TikTok, and YouTube prioritize vertical videos in their algorithms, giving them a higher chance of appearing in users’ feeds.
Improved Mobile Performance
Vertical videos often load faster than horizontal ones, especially on slower internet connections.
Brand Recognition and Recall
Vertical videos can make your content stand out from the competition, increasing brand visibility and recall. By using consistent branding elements in your vertical videos, you can reinforce your brand identity.
Versatility and Adaptability
Vertical videos can be easily adapted for various platforms, including social media, email marketing, and websites. From tutorials and product demos to behind-the-scenes footage and live streams, vertical videos can be used for a wide range of content.
Enhanced Social Media Reach
Platforms like Instagram, TikTok, and YouTube prioritize vertical videos in their algorithms, giving them a higher chance of appearing in users’ feeds.
Conclusion
In today’s digital landscape, vertical videos are essential for capturing the attention of mobile-first audiences on platforms like YouTube and Instagram. To create professional-looking videos that stand out, creators need to embrace the vertical format.
Whether you’re a content creator looking to produce polished videos or a brand aiming to elevate your social media presence, Vidpros has the expertise and tools to help you achieve your goals.
Ready to create stunning vertical videos that captivate your audience?
Let Vidpros handle the editing, so you can focus on what you do best—creating amazing content. Contact Vidpros today to learn more about how they can help you elevate your video game and make a lasting impact on your audience.