With the Internet and social media boom in the 21st century, it is not surprising that digital marketing is one of the most booming industries today.
With the changing digital landscape, some full-time employees are considering transitioning to remote work.
If you are looking into changing your career and want to know if digital marketing is right for you, here is a guide on the 10 virtual digital marketing jobs you can start in 2025.
We will also include a guide to help you get started in digital marketing. Let’s get started!
What is Digital Marketing?
Digital marketing refers to promoting a brand or business’s products and services through the Internet, such as social media platforms, instead of traditional platforms like TV, radio, and print ads.
Digital marketers use various strategies to reach their target audience through social media, email campaigns, websites, etc.
They also use short-form videos, images, infographics, and long-form content such as newsletters and blogs.
10 Remote Digital Marketing Jobs
Here are 10 virtual digital marketing jobs you can consider in 2025:
Brand Manager
Along with the marketing team, brand managers develop the brand’s statement and core brand elements using marketing strategies.
They also conduct in-depth research on the market and translate the data to create targeted campaigns.
A brand manager’s role is broad and requires knowledge about various marketing aspects, such as market research, content marketing, digital marketing, and design.
Salary range: $126K to $218K/yr
Tasks and Responsibilities
Do market research
Manage multiple projects through various stages of development
Manage budgets
Maintain relationships with stakeholders
Data analysis on trends and insights
Advise teams on branding strategy
Communicate with marketing teams to ensure brand alignment
Video Marketing Manager
A video marketing manager does not only handle and oversee the video production but also oversees the marketing post-production.
A video marketing manager ensures that the quality of the video and its message are engaging and eye-catching, whether promoting a new release, showing how a product works, or sharing news and insights.
Video marketing managers are the ones who make the call in the team. They coordinate the team member’s workload and ensure efficient communication to ensure the video reaches its goals.
Salary range: $118K to $202K/yr
Tasks and Responsibilities
Promote the brand’s products and services
Analyze the campaign and look for ways to improve
Set the budget for the campaigns
Stay up to date with industry trends
Digital Marketing Manager/Coordinator
Digital marketing coordinators/managers develop campaigns, execute digital marketing strategies, and manage campaigns in multiple channels.
Digital marketing managers perform market research to determine the target market’s needs. After gathering data, they create campaign content with the marketing team.
Salary range: $94K to $167K/yr
Tasks and Responsibilities
Create written or visual content
Study competitors and keep up with the latest trends
Measure digital traffic and website performance
Report about the results of the campaign to stakeholders
Conduct market research
Affiliate Marketing Manager
Affiliate marketing refers to the process wherein affiliates earn a commission when a product they are marketing is sold.
An affiliate marketing manager supervises all activities related to the affiliate marketing efforts of a business.
This position’s responsibilities include building a strategy for the business’s affiliate marketing program, managing relationships with affiliates and onboarding new ones, and coordinating the campaign’s marketing collateral and brand narrative.
Salary range: $84K to $152K/yr
Tasks and Responsibilities
Lead the development and implementation of the company’s affiliate marketing program
Drive revenue growth and expand customer base
Collaborate with cross-functional teams
Identify and recruit new affiliates
Optimize affiliate campaigns
Analyze performance metrics to improve the program
Content Marketing Specialist
Being a content marketing specialist is ideal for people who love writing and storytelling.
A content manager creates compelling and unique content, such as blogs, podcasts, and social media posts, for the company’s website, social media, and other platforms to attract and retain customers.
If you enjoy writing and crafting compelling copy, this position may be ideal for you.
Salary range: $73K to $122K/yr
Tasks and Responsibilities
Create an editorial calendar
Optimize existing content
Write, edit, and publish content
Design a marketing plan
Skills
SEO and keyword research
Data analytics
Writing and proofreading
Communication and storytelling
Time management and multitasking
General marketing skills
Social Media Manager
Managing a brand’s narrative on social media is important in today’s digital world, and this is where social media managers come into play.
A social media manager creates and manages the company’s social media campaigns. Responsibilities include crafting unique content, managing social media platforms, and analyzing the campaign’s performance.
If you are an expert in social media and have superb communication skills, this position may be the one for you.
Salary range: $46K to $82K/yr
Tasks and Responsibilities
Increase follower count and drive engagement
Strategize content and campaigns
Post and monitor social media platforms
Analyze data
Report metrics to key stakeholders
Skills
Writing
Editing
Understands social media platforms
A keen eye for design
Knowledge of analytical tools
Flexibility
Timeliness
Data Analyst
Data needs to be analyzed and properly visualized to be useful. This is where data analysts come in.
A data analyst collects, organizes, and interprets data using analytics tools, visualization techniques, and programming languages.
Data analysts identify market trends to improve business strategies, showing their importance in various industries.
Salary range: $90K to $140K/yr
Tasks and Responsibilities
Gather data
Clean data
Model data
Interpret data
Present data
Tools
Google Sheets
Microsoft Excel
SQL
Python
SAS
Tableau
Microsoft Power BI
Jupyter Notebooks
Graphic Designer
Do you want to explore your artistic side? Then, graphic design is for you.
A graphic designer creates graphics that convey the brand’s voice and messaging. Graphics include logos, product labels, website graphics, and images for web posts.
Graphic designers use traditional and digital tools to captivate clients and communicate ideas through art, graphics, and images.
Salary range: $59K to $99K/yr
Tasks and Responsibilities
Creating visual concepts
Choosing typography and colors
Collaborating with clients and teams
Producing designs for various digital channels
Revising designs
Skills
Technical skills: Adobe Photoshop, Canva, and Adobe Illustrator
Workplace skills: Professional communication, project management, problem-solving, and marketing
SEO Specialist
An SEO specialist optimizes a website to rank higher on search engine results pages like Google and Bing to increase brand recognition and drive engagement.
Being an SEO specialist is an ideal career for someone looking for a job that offers flexibility due to its importance across industries.
You can be self-employed and have multiple clients, join a digital marketing agency, or work for an organization. The choice is up to you!
Salary range: $53K to $97K/yr
Tasks and Responsibilities
Analyze data and trends
Create an SEO strategy
Develop techniques
UX Designer
User experience (UX) refers to all aspects of interaction with a digital product or service. Physical products also have user experiences, but UX usually refers to digital products, websites, and apps.
UX designers are responsible for making a product or service usable, accessible, and enjoyable. In short, they are responsible for the user’s satisfaction with a product or service.
UX designers are like customers’ advocates because they always look for ways to improve their experience.
Salary range: $95K to $173K/yr
Tasks and Responsibilities
Understand the user and the brand
Conduct user research
Analyze data
Create the design
Conduct user testing
Present the end product
Skills
Workplace skills: Communication, empathy, collaboration, and critical thinking
Technical skills: Research, information architecture, wireframing, and prototyping
How to Start a Career in Digital Marketing
Digital marketing combines creativity and analytics to engage the audience and drive business outcomes.
Here are five steps to start your journey in digital marketing:
Step 1. Gain Knowledge About the Basics of Digital Marketing
This includes knowledge about SEO and SEM, analytics, and digital marketing.
You can also cultivate soft skills such as leadership and a strong writing voice at this stage.
Step 2. Learn Key Digital Marketing Tools
At this stage, you can start familiarizing yourself with key tools for your chosen career.
For example, to become a graphic designer, you must learn Canva, Adobe Photoshop, or Adobe Illustrator.
To become a content manager, you must learn analytical tools, keyword tools such as SEMRush, and SEO tools such as SurferSEO.
3. Build Your Professional Portfolio
At this stage, you need to compile relevant projects you have done to show your team player spirit, planning skills, and strategic thinking.
Use as much data as possible when sharing the outcomes of your efforts to back up your claims.
When sharing a project with real clients, make sure to gain their approval before sharing their information.
If you have no experience, your portfolio can include your output when learning about digital marketing tools in step 2.
4. Create Your Resume
It will likely be your first contact with the hiring manager or client, so ensure your resume stands out.
To pursue a career in digital marketing, you must focus on skills related to the position you aim for.
You should tailor your resume to the company you are applying for. Ensure that your cover letter and resume match the company you are applying for.
Step 5. Network with People in the Industry
You can network with people in the digital marketing industry at this stage.
For example, you can connect with people on LinkedIn, improving your opportunities to network within the industry.
Where to Find Digital Marketing Virtual Assistant Jobs?
Now that you know how to start a career in digital marketing, let’s explore the topic of finding virtual jobs.
You can find remote work on job boards, such as Indeed, LinkedIn, Idealist, Glassdoor, and ZipRecruiter. However, let’s focus on platforms for freelancers looking for remote work.
UpWork
UpWork, previously Elance-oDesk, is a freelancing platform based in California. It is a pioneer in the gig economy and is a dynamic platform for businesses and freelancers to connect in one place.
Upwork encourages long-term connections between clients and freelancers.
It is a fantastic platform for starting because you can create an account for free. With your free account, you can browse talent profiles, explore projects, and book consultations with experts.
Clients post their job postings in the Talent Marketplace, and then talents can send a proposal using “Connects.”
Businesses trust UpWork because it provides proof of quality with identity verification, sample works, and client reviews.
Fiverr
Fiverr is an Israeli-owned online platform for freelance services.
It is dedicated to hiring experts, has advanced management tools, guarantees satisfaction, and has flexible payment models, making it a trusted platform by businesses called “buyers.”
Popular services include website development, logo design, SEO, architecture and interior design, voice-over, social media marketing, data science, and software development.
Unlike UpWork, which encourages long-term collaboration, Fiverr allows freelancers, called “sellers,” to create gigs and offer their work to a global audience.
The Bottomline
Now is the best time to pursue a career in digital marketing. With the industry’s ever-increasing demand, there will be endless opportunities.
However, make sure you are equipped with knowledge and a professional-looking portfolio. Although opportunities are endless, the competition is also high, so put your best foot forward.
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