Vertical videos have changed how creators make content on platforms like YouTube. YouTube, which was once all about landscape videos, now fully supports vertical video, especially with the launch of YouTube Shorts. Since more than 70% of YouTube viewers watch from mobile devices, vertical videos offer a natural and immersive experience. In this article, we’ll explore why a vertical video is so important on YouTube, look at tools like vertical video converters and AI video technology, and compare some of the best video editors for vertical content. By the end, you’ll know how to use vertical videos to improve your YouTube channel.
The Power of Vertical Videos on YouTube
Have you noticed how vertical videos are taking over YouTube, too? Vertical videos are no longer just for TikTok or Instagram Reels. YouTube, the world’s biggest video-sharing platform, has also jumped on the trend as more people watch videos on their phones. With YouTube Shorts, designed specifically for vertical videos up to 60 seconds, creators now have a powerful way to share quick, engaging content. Shorts are becoming one of the fastest-growing features on YouTube, giving creators the chance to go viral and grow their audience quickly.
Why are vertical videos so powerful? First, they fit perfectly with how people use their phones, holding them upright. Vertical videos take up the full screen, giving viewers a more immersive and engaging experience. Second, they match the trend of short-form content, offering quick, easy-to-watch videos that people can enjoy on the go. A content creator using this format on YouTube can reach a huge audience, especially younger viewers who prefer watching videos on their phones.
Vertical Video Converters: Optimizing Your Content
One of the challenges of creating vertical videos for YouTube is converting your existing landscape footage into a vertical format. This is where vertical video converters come in handy. These tools allow creators to take traditional horizontal videos and adjust them to fit the 9:16 aspect ratio required for vertical platforms like YouTube Shorts.
For example, InShot, a popular vertical video editor, doubles as a video converter. With InShot, you can easily crop, trim, and adjust your footage to fit vertical formats without losing essential details. The app allows you to add filters, effects, audio, and text overlays to make your converted videos more engaging. Other vertical video converters like Kapwing and Adobe Premiere Rush also offer robust features for resizing and optimizing your content, ensuring it looks sharp and professional in vertical form.
These tools make it easy for creators to repurpose their existing content for vertical platforms, maximizing their reach across YouTube, Instagram, and TikTok without having to shoot new footage from scratch.
AI Vertical Video Technology: The Next Step in Video Editing
Artificial intelligence is playing an increasingly important role in video editing, and vertical video creation is no exception. AI vertical video technology can automatically detect the most important parts of a horizontal video and reframe them into a vertical format. This saves creators time and effort, allowing them to focus on content creation rather than manual editing.
For example, Adobe Premiere Pro has introduced an Auto Reframe feature, powered by AI, that automatically adjusts the framing of your video for different aspect ratios, including vertical. This tool intelligently tracks objects and centers them in the frame, ensuring that your video looks natural in both horizontal and vertical formats. Similarly, platforms like Kapwing use AI to assist in converting landscape videos into vertical ones, making the process seamless for creators.
Benefit of Using AI
The benefit of using AI for vertical video editing is that it removes much of the guesswork. Creators can simply upload their video, and the AI will automatically adjust it to fit YouTube Shorts, TikTok, or Instagram Reels. As AI technology continues to advance, we can expect even more sophisticated tools to emerge that will make vertical video editing faster and more efficient.
Comparing the Best Vertical Video Editors
When it comes to creating vertical videos for YouTube, selecting the right video editor is key. Here are some of the best vertical video editors available, with a breakdown of their features, strengths, and weaknesses.
1. InShot
InShot is a flexible app that makes it simple to edit vertical videos, making it ideal for YouTube Shorts, Instagram Reels, and TikTok. It includes basic tools like trimming, cutting, and rotating, along with more advanced features like filters, effects, audio and transitions. With its easy-to-use design and the option to export high-quality vertical videos, InShot is popular among influencers and content creators. However, the free version adds a watermark, so upgrading to the premium version is better for professional use.
2. CapCut
CapCut is another ByteDance’s product which is initially created with focus on the vertical videos format. Those features are stable: effects, transitions, and music that can help create high-quality vertical content for further promotion. It also has AI editing options such as captions and effects which makes CapCut one of the most enhanced vertical video editor right now. In addition to being free to use, it is primarily designed for social media content which will work well for YouTube Shorts.
3. Adobe Premiere Rush
Mobile editing is performed with Premiere Rush video editor that is less complex than the full Adobe Premiere Pro but more functional than InShot or CapCut. It enables the user to make vertical videos using professional features such as color grading, noise reduction, and track mixing. It may take more time to master compared to other editors, but for those who seek a more refined, movie-like finish video quality, Premiere Rush is the tool. It is a paid service and includes cloud storage for easy editing on the go.
Vertical Videos on YouTube: Best Practices
To make the most of your vertical videos on YouTube, follow these best practices:
Optimize for Mobile:
Always shoot and edit with mobile viewers in mind. Vertical videos fill the entire screen on smartphones, so ensure your content is engaging and visually appealing from the first frame.
Use Short, Engaging Content:
YouTube Shorts are designed for quick consumption. Keep your videos under 60 seconds and grab attention early on with compelling visuals or hooks.
Leverage Vertical Video Editors:
Use tools like InShot, CapCut, and Adobe Premiere Rush to edit your videos for vertical formats. These editors help ensure your videos look professional and are properly optimized for YouTube’s vertical display.
Elevate Your Vertical Video Game with Vidpros
Vertical videos dominate other platforms as well, and YouTube is not an exception in this case. That is why both YouTube Shorts and regular video posts are and will remain popular: vertical content is the future. Thus, to stand out, creators require more than a tool – They require the professional touch to enhance the video.
This is where Vidpros can assist. Vidpros provides professional video editing services such as vertical videos for YouTube, Insta, Tik-Tok, and others. Whether you are simply converting existing horizontal content or shooting entirely new vertical videos, our team of editors at Vidpros is capable of transforming your raw footage into captivating vertical videos.
Don’t let your vertical videos go unnoticed—try Vidpros today and see the difference professional editing can make!
