No matter how short or long your content is, delivering high-quality videos is integral to growing and maintaining an online presence. Smaller-scale projects may not require bringing in outside video editor services and can be edited using widely available software.
Learning how to edit high-quality videos yourself is a creative skill that may be worth developing, especially for newer brands or content creators. Of course, only some have the time to dedicate to this task, which is where Vidpros comes in!
Define Your Goals
With smaller projects, there’s a good chance the budget is small, and deadlines are unforgiving. You want to maximize your final product while keeping costs and labor low.
Being clear about the amount of money and time available for the project and the target metric or goal for your video will set your editing up for success.
Choose the Right Software
For smaller projects, you might only need some of the bells and whistles that more professional editing software comes equipped with. Suppose you need to know how to video edit for absolute beginners or just need to trim and arrange clips and add music. In that case, you can generally use free software like iMovie or MovieMaker–or sign up for a free trial of more advanced software.
Compare features and costs, and decide if you have more video editing projects in the future that warrant making a bigger investment.
After taking stock of your footage, you can pare down clips to the best quality and most relevant. Trim your clips to avoid awkward pauses and arrange them in a compelling, cohesive way. Inserting transitions is not always necessary with smaller projects, as long as your video feels seamless and effective after you’ve put all the clips together.
Color editing will help enhance the lighting quality in certain areas of your video and balance any spots in need of correction. You can also choose to completely change the colors of your video by using filters. You may not need to do any color correcting for smaller projects, but it can make your final video look more polished.
Add Audio and Text
One of the simplest ways to deliver a high-quality video is to have clear, crisp audio. You can eliminate background noise or record a separate track to go over your video. If using music you have the rights to, be sure to adjust the volume so the audio track doesn’t compete with any spoken words.
Text can go hand in hand with audio if you choose to add captions to the video, or you can simply add titles or other vital information your viewer might find important. Text can help orient your audience to what they can expect from the video.
Even a small project can have a significant impact just by using simple and effective video editing techniques. Honing in on the details will always help elevate your digital content.
If you get stuck along the way, video editing consultants from Vidpros are always available to answer questions and give feedback on your project. Reach out for expert editing solutions today!